Press
CUNA and Coopera release new Seminar in a Box for Spanish-speaking members
Madison, WI (February 27, 2015) – CUNA and Coopera have announced the latest addition to their partnership product suite, the Spanish language Seminar in a Box for Members series – Organice sus Archivos Financieros. The seminar, translated to Organize Your Financial Records, was created to help credit unions better serve their Hispanic members. CUNA and Coopera formed a strategic partnership in 2009 in order to help credit unions grow by reaching the Hispanic market.
“Member financial education is a core credit union differentiator. Planning these events can be difficult and time consuming for credit union employees, especially when there is a language barrier,” says Michelle Dosher, CUNA blended learning managing editor. “Our reusable Spanish language Seminars in a Box allow credit unions to reduce planning time and ensure their members have an opportunity to learn in their preferred language.”
The Organice sus Archivos Financieros seminar kit includes a PowerPoint presentation with speaker notes, member work sheets, evaluation forms, a sample newsletter article, a sample press release, an informational video clip and full-color promotional poster and flyer graphics, in addition to various English supporting materials. The seminar will answer various financial record-keeping questions including:
- What documents should I keep?
- How long should I store my records?
- Why was my previous record-keeping method ineffective?
- What is the best way to get organized?
“We are thrilled to work with CUNA on a new resource for credit unions seeking to reach and serve the Hispanic market,” says Miriam De Dios, CEO of Coopera. “Hispanics are the largest, fastest-growing, youngest and most underserved groups in the U.S. Credit Unions investing resources in their local Hispanic communities and offering targeted financial education are able to reach this growing market while making a difference in their members’ lives.
CUNA and Coopera currently offer two other Spanish language Seminars in a Box: Acceso a Dinero a Través de Crédito (Access to Money with Credit) and Pasos Básicos Para el Control de su Dinero (Basic Steps to Managing Your Money). With the newest launch, CUNA is introducing new bundled pricing: $300 for one seminar; $260 each for two seminars; and $230 each for all three seminars.
Learn more and purchase Organice sus Archivos Financieros at http://www.cuna.org/organizeSIB.
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About CUNA:
With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves America’s credit unions, which are owned by 100 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life. For more information about CUNA, visit www.cuna.org or follow @CUNA on Twitter. For more information about credit unions, visit www.aSmarterChoice.org and follow @asmarterchoice on Twitter. Visit the CUNA Press Room for a full listing of media mentions, press releases and resources to stay informed on current events within the credit union industry.
About Coopera:
Coopera (ko-pair-a) is a full-service Hispanic market solutions company with specific focus on credit unions nationwide. Coopera’s dedicated bicultural and bilingual personnel work closely with clients to assess their needs and create growth strategies designed to increase Hispanic membership, revenue growth and loan volume. Coopera specializes in developing long-term partnerships with clients as they transition from the early stages of discovery to a best practice credit union. Founded by the late Hispanic community activist Warren Morrow, Coopera is owned by Affiliates Management Company, the holding company of the Iowa Credit Union League and is an exclusive strategic alliance partner of the Credit Union National Association. For more information, visit www.CooperaConsulting.com.