ENACOMM and FedFis forge unique partnership to bring financial institutions first-of-its-kind analytics combining behavioral and industry data to guide investments in customer technologies
ENACOMM’s detailed view of customer service channels usage, combined with FedFis’ industry data on technology spend, creates unprecedented opportunity for banks and credit unions to drive consumer adoption and improve ROI
TULSA, OK (May 17, 2018) — Financial institutions will now be able to maximize the power of their customer service technologies and their marketing dollars, thanks to a new partnership between ENACOMM—a FinTech company that empowers banks, credit unions and credit card companies with solutions for improving the customer experience (CX), fighting financial fraud, and increasing operational efficiency—and FedFis, creators of The FinTegration Ecosystem, comprehensive data on the U.S. Banking industry with unique insights and analytics on Financial Technology (FinTech) service providers. ENACOMM and FedFis are joining forces to leverage their extensive data on customer channel interactions and vendor integrations, in order to provide financial institutions with empirical guidance on how to better control and target their technology decisions.
“FedFis is the only company with sweeping financial and vendor data on every bank and credit union across the U.S., and no other company collects in-depth data on customer service channels usage by bank customers and credit union members like ENACOMM,” explained ENACOMM CEO Michael Boukadakis. “Knowing what one’s customers are doing across interaction channels and what one’s peers are spending across interaction channels, and then being able to evaluate these metrics relative to each other, is an extraordinary opportunity for financial institutions.”
Boukadakis added, “Not only can we provide metrics to a bank or credit union that reveal what its mobile banking application adoption is, for instance, compared to its other customer interaction channels, we can also shed light on how its technology spend for that mobile banking app compares to its industry peer group, as well as which vendors and products its peer group is using most often. This information enables a financial institution to determine whether it’s spending too little or too much on each customer service technology channel.”
ENACOMM tracks customer interactions in the online banking, mobile banking, IVR, and conversational banking (via digital assistants, such as the Amazon Alexa or Google Home) channels. Beyond tallying transactions that take place in each channel, ENACOMM reports in real-time who is conducting the transactions—by group, anonymized—and which specific actions they are taking during each interaction.
Offering a holistic view of the financial services industry, FedFis positions the engagement data ENACOMM provides into measurable context. The partnership allows U.S. banks and credit unions of all sizes to drill down and compare feature-to-feature customer service technology spend with other financial institutions in their peer group for the first time.
“The science of big data continues to evolve, which fuels the growth of its benefits,” commented Tanner Mayo, President of FedFis. “We immediately recognized the significance of what ENACOMM is doing for its bank and credit union customers and are excited to team up in order to extend the value of our full-picture industry analytics. Only through this partnership can financial institutions sit in the cockpit and determine, with accurate instruments, what level of spend on each technology channel maximizes ROI and customer satisfaction. It’s a true competitive advantage.”
To learn more about the analysis now available by layering ENACOMM’s institution-specific behavioral data with FedFis’ all-encompassing industry data, go to www.enacomm.net and www.fedfis.com.
About Enacomm
ENACOMM is a FinTech provider of an open API digital gateway that supports open banking and enables financial services companies to innovate by overcoming the complexities of integrating to core, payments, and other digital platforms. Its affordable solutions modernize the customer experience (CX) for bank customers and credit union members, rivaling the customer service technologies offered by the biggest financial institutions with the deepest pockets. ENACOMM also provides tools and products to help track fraudsters, identify fraudulent activity across customer interaction channels, and prevent fraud.
Utilizing web, mobile, real-time alerts, SMS texts, email, voice, chatbots and other communication technology channels including digital voice assistants that enable Conversational Voice Banking, ENACOMM harnesses artificial intelligence, big data, biometrics and more to help organizations provide customers and members with a best-in-class, omnichannel self-service experience that is convenient, secure, and user-friendly. A frontrunner in self-service technologies including intelligent, personalized interactive voice response (IVR) for over three decades, the company’s customer base ranges from credit unions and community banks to the largest financial institutions in the United States. Offering financial institutions intelligent interactions and user authentication technologies as hosted services or on-demand through the “cloud,” ENACOMM was named a “Top 10 Retail Banking Solution Provider” by Banking CIO Outlook magazine. ENACOMM processes more than 1,000,000 customer interactions and automated data transactions every day.
For more information, go to www.enacomm.net and follow ENACOMM on Twitter (@ENACOMM) and LinkedIn.
For more information, email / call Mike Kirk, ENACOMM Vice President of Financial Services, at mikek@enacomm.net / 512.656.5099, or go to www.enacomm.net.
About FedFis
FedFis offers full financial data and vendor data on all U.S. Banks & Credit Unions, in addition to market leading email contacts for each financial institution in the U.S. “We are the enzyme between FinTech & Banking.” FedFis arms FI FinTech companies with actionable FI leads, protects VC investments in FI FinTech, & helps banks understand how to lower their digital spend and initiate new products based on a ‘FinTegration Strategy.’ For more information about FedFis, visit www.fedfis.com.
