OnApproach CEO, Paul Ablack, featured on CUBroadcast

PLYMOUTH, MN (February 16, 2015) – OnApproach (, a leading provider of Big Data and Analytics for credit unions, is pleased to announce that its CEO, Paul Ablack, appeared on CUBroadcast to discuss how credit unions can leverage their data to better serve their members.

To get the inside scoop on how today’s Big Data has evolved, CUBroadcast invited OnApproach’s Founder and CEO, Paul Ablack, to appear on the program and divulge his expertise in the Big Data arena. Paul not only provides great insight on this information evolution, but he also gives a couple eye-popping examples of how credit unions are benefiting from this information revolution.

View the video here:

Paul also discusses why Big Data is more important now than ever, along with how effectively credit unions are using it, and what’s next for credit unions leveraging this increasingly precise information. A great discussion for lenders, marketers, operations, C-suite, and more. Check it out!

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About OnApproach
OnApproach is a CUSO that focuses on providing credit unions with the power to use data as a competitive advantage both independently and cooperatively. With OnApproach, credit unions can now harness the value of Big Data/Analytics through integration, advanced reporting, and predictive analytics. This deeper understanding of data allows credit unions to discover vital trends in member behavior, resulting in improved financial performance, reduced risk, and enriched relationships with members.

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