Raise funds for financial ed efforts by holding Casual Day on April 1st

“Financial Fitness Day” Supports State & National Fin Ed Programs

MADISON, WI (February 27, 2015) — The National Credit Union Foundation (the Foundation) is inviting credit union organizations to hold a “Financial Fitness Day” fundraiser on April 1, 2015 to kick off National Financial Literacy Month and National Credit Union Youth Month™. This initiative will raise funds for the Foundation and state credit union foundations in support of their financial education initiatives.

To participate, credit union organizations can hold one (or more) of the following fundraisers on 4/1/15:
·         Jeans or Casual Day for staff
·         Bake Sale for staff and/or members
·         Deduct or Donate a Buck – Ask staff and/or members to consider a voluntary contribution of $1 or more either in cash as they complete their transaction and/or deducting from their checking or saving account as often as they choose.

“This year Financial Fitness Day happens to fall on April Fool’s Day, but financial education is no joke,” said Danielle Brown, Foundation Director of Development and Donor Relations. “Financial education is a critical focus of many credit union’s outreach efforts in order to improve the financial well-being of their members’ and community. We hope your organization will hold a fundraiser such as a casual day on April 1st to support these activities across the country.”

The campaign website can be found at Included on the website are other campaign resources such as additional fundraising ideas, sample newsletter articles, sign-up sheets, stickers, flyer, statement stuffer, wall pin-up templates, sample tweets, web buttons, and more.

“Save, spend, and share—in a nutshell, that’s our message during Youth Month,” said Joanne Sepich, Youth Month Coordinator for the Credit Union National Association (CUNA). “It’s a win-win when credit union staff and members help fund financial education.”

Donations made as part of the initiative will be split 50/50 between the Foundation and the state credit union foundation in which the donation was made. The donations can be made at

About the National Credit Union Foundation (
The National Credit Union Foundation (the Foundation) is the charitable arm of the U.S. credit union movement and works as a catalyst to improve people’s financial lives through credit unions. Through Foundation grants and programs, credit unions provide widespread financial education, create greater access to affordable financial services, and empower more consumers to save, build assets, and own homes.  Donations to the Foundation enable credit unions to help their Better Business Bureau Accredited Charity sealmembers reach life-changing goals and achieve financial freedom.
The National Credit Union Foundation is a 501(c)(3) tax-exempt charitable organization. The Foundation continues to earn the Better Business Bureau seal of approval as an “Accredited Charity” for meeting all 20 BBB Wise Giving Alliance Standards for national charities.

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