SPE Federal Credit Union chooses Empower Strategic Solutions for rebranding project

STATE COLLEGE, PA (May 17, 2018) — Empower Strategic Solutions announced today that they have been selected by SPE Federal Credit Union, State College, PA, to complete the Credit Union’s rebranding project. This selection follows a competitive agency review initiated by SPE Federal Credit Union late last year.

“SPE Federal Credit Union is an extremely forward-thinking and successful Credit Union and we couldn’t be more excited that they selected us as their agency of record,” said Hilary Reed, Chief Strategist at Empower.

“With our Pennsylvania-based roots, it was imperative for us to seek out a partner who was both familiar with our market and committed to forming unique, bold brands,” said Christa Hosterman, Marketing Manager for SPE Federal Credit Union. “We’ve set our sights on unprecedented future growth and this partnership with Empower is just another step in the right direction.”

This rebranding project will reposition SPE in the Central Pennsylvania markets by illustrating to the community their desires to help consumers change the way they think about finances.

About Empower Strategic Solutions

Empower Strategic Solutions is regarded in the Credit Union industry as an expert in strategic development and branding. The experience and capabilities of this agency make them an excellent partner for SPE Federal Credit Union during this time of growth and transition. With the wide range of services offered, Empower has all the necessary resources to successfully launch a new brand for SPE in 2018.


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