ValleyStar Credit Union brings home Gold ADDY award

MARTINSVILLE, VA (March 15, 2022) — The ValleyStar Credit Union marketing team brought home a Gold ADDY award after being honored at the American Advertising Federation (AAF) of Roanoke’s Back in Black Gala event.

The AAF hosts this event to recognize spectacular work and superior creative efforts by advertising and marketing teams in the region. The annual awards competition had 124 entries from 28 agencies, firms, in-house creatives and individuals. The Gold ADDY award is the highest honor for advertisers and marketers, and demonstrates the greatest level of creative excellence.

“Receiving this award is such an honor,” said Stephanie Potter, VP of Brand. “We have such an amazing team and it’s really rewarding to see their hard work pay off in this way. We look forward to bringing home many more trophies in the future.”

ValleyStar won the award for the “We Speak Your Language” commercial. Winning gold automatically moves ValleyStar to the AAF District 3 competition, where it will compete against other markets such as Charlotte, North Carolina.


About ValleyStar Credit Union

Since 1953, the ValleyStar team has guided, educated, and stood by its members to make banking and managing  your finances as easy and convenient as possible. ValleyStar is a full-service financial institution that offers  consumer and commercial products and services. Headquartered in Martinsville, Virginia, ValleyStar operates  digital banking services and six physical branch locations. For more information, visit  


Jett Hooker
Marketing Communications Specialist
Phone: 540.944.8109

More News