12 ways to enhance account holder engagement

Recently, Alkami and Digital Credence co-hosted an online event, Digital Transformation Series: Driving Digital Engagement featuring expertise from On Tap Credit UnionUnited Heritage Credit UnionSRP Federal Credit Union, and industry consultancy, Digital Credence.

During the session, panelists came together to discuss creative ways to drive digital banking engagement and better serve their account holders. In case you missed the event, we’ve captured key takeaways below.

  • Strive for relevance. Ask account holders what they want, track what they prefer or click-on, and use the data to strategize what solutions, guidance and products users would like from your institution.
  • Set goals that define your measures of success. You can measure engagement in many ways, and you should. Track your performance to ensure that you are moving the needle.

 

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