15 ‘musts’ for credit union marketers in 2015 with Mark Arnold
On the Mark Strategy’s renowned credit union marketing expert Mark Arnold, who churns out more top-quality content than anybody I know, joins us in the virtual CUbroadcast studio to discuss one of his latest blog posts entitled: “15 Tasks for Marketers in 2015.” Since we’re still in January 2015, I thought it was still early enough to squeeze in another 2015 predication-type story.
(1) Throw out your marketing calendar
(2) Complete the difference map exercise
(3) Attend CU Grow’s digital marketing boot camp
(4) Calculate ROI regularly
(5) Attend The Financial Brand Forum
(6) Start a Master Mind group or get a mentor
(7) Conduct a marketing audit