4 successful social media contests for financial institutions

With clients we always recommend they consider running some social media contests on their various platforms, just to get the proverbial ‘ball rolling’. These contests have ranged from the old-school ‘Page-Like’ contest, which are now against Facebook promotion guidelines, to ‘selfie’ contests and perhaps even a larger incentive prizes like a paid mortgage for a year!!

Here are FOUR specific examples of social media contests for financial institutions you can implement today!:


Once your online audience has been established and you are interacting with members online a bit more consider a member testimonial contest. We typically run these for 3 weeks and promote them via emails, social media and social media ads targeted to members or social media users who have recently visited the Credit Union website.


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