Build trust with millennials by teaching them how money works

And why credit unions have a moral responsibility to teach their members financial literacy

Credit unions sell trust and relationships as core values. Yet, so many are facing member loyalty dilemmas that have never been industry problems before. While you may think it’s the latest new tech luring customers away, you’d be only half right. The other half is education, or lack thereof.

Credit unions are not giving members the one thing that they can never run out of. A strong financial education and tools to understand how best to work with your credit union.

Financial literacy has been in the consumer media non-stop in the past few years. Have you ever thought about why? Simple.

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