Consumers are relying on you: How to support account holders through financial literacy

125 million US adults live paycheck to paycheck, 33% of consumers have less than $1,000 saved up for an emergency and most Americans wouldn’t consider their financial status healthy. Combine those factors with the aftermath of a global pandemic and it’s apparent that it has never been more important to offer financial support to your account holders.

One ways financial institution can support account holders is to provide resources that enable better financial decisions. Each of your account holders have extremely individualized needs and situations, so providing an array of financial literacy resources and tools can foster long-lasting financial independence.

Encouraging financial independence can:

  • Empower account holders with a sense of self-responsibility and achievement over their spending, saving, investing, and borrowing

 

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