Craft content that counts in your credit union marketing

by Sean Galli, On The Mark Strategies

In today’s day and age, content marketing is crucial to your institution’s success.

According to 74% of companies, content marketing brings in interested consumers. And those new folks are six times more likely to go with you than a competitor who doesn’t do content marketing.

But those statistics don’t mean you should throw anything on your site or social media accounts. Poor content repels consumers, so if you commit to content marketing, be sure to do it well.

How? Here are some tips to help you craft community bank or credit union marketing content that counts.

 

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