Craft messages that inspire

Pay attention to emotion, visual, and vocal cues.

Kelly Decker, Decker Communications, Inc.

When addressing an audience, take a moment to frame your message, make it memorable to your listeners, and spur them to take action.

“When you inspire, you move the audience reaction from ‘I have to,’ to ‘I want to,’” Kelly Decker, president of Decker Communications, Inc., said during the closing keynote address at the CUNA Human Resources & Organizational Development Council Conference Wednesday in Anaheim, Calif.

To craft inspiring messages that deliver audience-center content and establish a high emotional connection, focus on visual and vocal cues and insert emotion into your message.

Decker offers these tips on doing so:


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