Credit unions keep communities merry and bright this holiday season

With the holiday season well upon us (and coming to a close all too soon), now is the perfect time for credit unions to find ways to give back to their members and communities alike. While we enjoy celebrating “the most wonderful time of the year,” as Andy Williams dubbed it, it’s important to remember that the holidays are also the most expensive time of the year. Families can struggle to afford all the seasonal demands on top of basic necessities, from presents under the tree to food on the table.

To help keep the season merry and bright for all, credit unions should flex their cooperative muscles—specifically the concern for community muscle—and offer support to those in need. There are a number of simple yet impactful ways for credit unions to contribute, and many are already leading the way.

Help with gifts

Let’s talk about the elephant in the room: toys and gifts. These are easily the priciest parts of the holidays, especially as inflation continues to raise costs. In fact, each year the PNC releases a Christmas Price Index, which calculates the total amount it would cost to buy the Twelve Days of Christmas—golden rings, geese, and all. The intent is to have a baseline with which to measure the impact of inflation on Christmas shopping.

 

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