Facebook Ads: There are BIG changes for credit unions!

Have you noticed the recent changes to Facebook’s ad policies? Getting a bunch of new ‘your ads have been disapproved’ emails? If you haven’t, you most likely will the next time you go into your ads manager to create any new ad campaigns.

Any financial institution that’s running Instagram or Facebook ads needs to listen up!

In a Nutshell – Here’s the Changes Related to Social Media Ads for Banks and Credit Unions

If you’re targeting U.S. audiences with Facebook ads relating to credit opportunities or housing, you now MUST select a special ad category. So what does that mean? First, lets break down the categories…

 

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