Five ways for your credit union marketing to leap ahead this month

by Sean Galli, On The Mark Strategies

2024 is a rare year – a Leap Year! February has one extra day, and it only happens every four years. But your community bank or credit union marketing needs to leap ahead too…and it shouldn’t happen only once in a blue moon.

No, your marketing must seek the next path forward every day if you plan on surviving in this competitive market.

Here are five ways for your community bank or credit union marketing to leap ahead this month.

1. Prioritize SEO

Many institutions aren’t paying enough attention to their search engine optimization (SEO). That doesn’t mean they aren’t using SEO (85% of credit unions do some type of SEO, for example). It means they’re using it incorrectly.

 

continue reading »

Featured