Font or fiction: How scammers are using fonts to trick your members

Odds are, in the last few years you have received a spam text or email supposedly from reputable companies such as Apple and Amazon. These texts or emails were probably claiming you owed them a certain amount or that there was an issue with your account that could all be solved if you clicked on the very suspicious link they included.

These tricks have become fairly well known and easy to spot. The messages often contain misspellings or odd grammar, the URLs and links they provided only vaguely resembled the actual company they claimed to be from, and should you dare to click on the link, the website would most likely look a little off. For many, these texts were probably easy to spot as fake, delete, and move on from. No big deal.

Text scams are on the rise

Yet, despite the shortcomings in these earlier iterations of the scam, many still fell for them. The number of times I received a panicked call from my parents or grandparents because they were worried they somehow owed Apple $537.19 and weren’t sure how it could have happened and could I please help them look at their Apple transactions, is more than one might like to think. Even my younger more tech-savvy friends have fallen—or nearly fallen—prey to such scams.


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