Get personal—but not creepy—with your members
Conference session digs into the intersection of marketing and technology.

Three leaders in technology and marketing riffed on a wide variety of topics at the CUNA Marketing and Business Development Council Conference’s “Tech Talk” session.
Patrick Adams, CEO of St. Louis Community Credit Union, guided the conversation with:
- James Robert Lay, CEO of Digital Growth Institute;
- Madhukar Kumar, vice president of product strategy for Oracle; and
- Andrea Parrish, digital marketing specialist for STCU in Spokane, Wash.
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Discussion