Get personal—but not creepy—with your members

Conference session digs into the intersection of marketing and technology.

Three leaders in technology and marketing riffed on a wide variety of topics at the CUNA Marketing and Business Development Council Conference’s “Tech Talk” session.

Patrick Adams, CEO of St. Louis Community Credit Union, guided the conversation with:

  • James Robert Lay, CEO of Digital Growth Institute;
  • Madhukar Kumar,  vice president of product strategy for Oracle; and
  • Andrea Parrish, digital marketing specialist for STCU in Spokane, Wash.


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