Kids got wild about saving: $23.5M

by: Christina Pontisso

The numbers are in from #CUYouthMonth. Kids saved more than $23.5 million during last month’s National Youth Saving Challenge. As a reminder, April was national credit union month as well as, financial literacy month. CUNA and credit unions nation wide launched their campaign, #CUYouthMonth targeted to their youngest members.

According to CUNANews, ‘125,188 young credit union members from 235 participating credit unions, the average saved was $187 per youngster. Additionally, 8,420 new youth accounts were opened.’

CUNA director of consumer education, Joanne Sepich, who oversaw the youth campaign noted that ‘from the tiniest to the largest credit unions, from one coast to the other, we heard from you all through photos and tweets.’

continue reading »