Let’s get more female CEOs engaged in their own financial futures

Better financial planning among leaders is likely to support better financial planning for credit union employees and members.

As more women rise to executive positions within the credit union industry, an interesting dichotomy is coming into view. In the pursuit of financial health for millions, too many servant leaders are neglecting their own financial futures. It’s a circumstance my colleagues and I run into often as we advise credit union boards on their executive benefits strategies.

The weight of the world just got heavier

The reasons for this are many and of course, vary by individual. Two common ones we encounter are the tendency of women to prioritize others over themselves and the anxiety they feel around admitting they are behind in retirement planning. Although these reasons may seem easy to overcome, for a woman with the weight of the world on her shoulders, they are anything but simple.

That weight has gotten much heavier in recent years, as credit union CEOs and other executives have confronted immense pressure across a range of disruptive forces: increased competition, labor shortages, rapid technology and consumer behavior changes, not to mention an economy that is making life difficult for both credit unions and their members.


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