The Financial Brand Forum has quickly become a must attend event for credit union and bank marketers and anyone interested in marketing, advertising, branding and retail delivery over the past four years. The Forum was specifically designed to help credit unions and banks tackle their biggest branding, marketing and retail delivery challenges. This year over 1000 people have made their way to Las Vegas for the event.
Highlights from day one:
“Creativity is a muscle. The more you use it, the stronger it gets.” Jeffrey Pilcher, founder and CEO of The Financial Brand
“Manage the culture of your business and the culture will manage your business.” Arkadi Kuhlman, CEO of ZenBanx and founder of ING Direct
“75% of consumers are on social media. Be where your customers are.” Jim Marous, co-publisher of The Financial Brand
“Everyone one of us can be disruptors.” Luvleen Sidhu, CMO of BankMobile
"It takes 6 months for a new employee before the culture of the new company outweighs the culture of their old job." Garrick Throckmorton, AVP/Organizational Development at Allegacy FCU
“You can’t nickel and dime millennials with banking. Be transparent and upfront on fees and cost.” Jason Falls, SVP Digital Strategy at Elasticity
“People care more about their relative wealth, than absolute wealth.” Shankar Vedantam, social science correspondent at NPR and the author of The Hidden Brain
Follow all the happening today at The Financial Brand Forum in Las Vegas on Twitter at #FBForum.
