Digital banking provider Bankjoy has signed five more credit unions, looking to leverage its digital banking product suite to help them compete online. The new credit union signees include:
- ISU Credit Union ($250 million; 30,000 members)
- Trius Credit Union ($85 million; 14,000 members)
- Lone Star Credit Union ($135 million; 11,000 members)
- Streater Onized ($300 million; 33,000 members)
- Taunton Federal Credit Union ($215 million; 19,000 members)
According to Lone Star Credit Union CEO Becky Reed, Bankjoy’s API-first, all-digital approach was appealing to Reed’s team. Bankjoy incorporates everything Lone Star members want in a digital banking product and will even replace some other vendors it uses today – such as online payments and Audio Response.
Reed adds that Lone Star will take advantage of Bankjoy’s integration with its core system (Corelation KeyStone®) to include real-time alerts and other in-core features. Members will also gain digital payment options (P2P, B2B and A2A), Voice Banking (Joy), and target marketing with Prisma Campaigns.
“Our vision is to provide our members with an all-digital experience that will complement the advisory services our employees provide,” she says. “Our employees aren’t order takers; they are solution providers. More than a third of our members today choose to conduct their transactional business with us digitally, so we want to give them the best experience out there. Bankjoy fits the bill.”
Taunton Federal Credit Union President/CEO Nelson Tavares adds that Bankjoy’s technology provides Taunton with an opportunity to deliver a modern interface for its member base to interact with the credit union.
“Our plan is to leverage Bankjoy’s abilities to provide a more robust member experience to retain membership in a challenging competitive environment,” Tavares says, adding that his credit union will be implementing Bankjoy’s online banking, mobile banking, online account opening, and online loan application solutions. “We will also bring our capacity for modern-level service on par with our competitors, allowing for increased market-share capture.”
ISU Credit Union IT Manager Curtis Barnes says that they signed with Bankjoy because their members deserve access to convenient, secure, and featureful technology that enables members to take control of their own finances.
Barnes adds that they will be utilizing the full suite of Bankjoy’s offerings – especially excited for Joy (voice banking) to augment its membership services with conversational AI.
“We hope to improve the experience of existing members and continue to attract new members by keeping ourselves on the forefront of technology,” he says.
“With all that has happened in 2020, it has been an incredibly busy year helping credit unions enhance their technology offerings,” states Bankjoy CEO Michael Duncan. “We are both honored and excited to play an integral role in helping credit unions achieve their goals in this area with our digital banking technology. We look forward to continuing helping them push the proverbial fintech envelope to keep them ahead of the curve and very relevant to their members for the foreseeable future.”