ChannelNet partners with StrategyCorps

DEARBORN, MI (December 1, 2020)ChannelNet has entered into a strategic partnership with StrategyCorps to use ChannelNet’s OneClick Financial, a patented digital engagement platform, to optimize consumer adoption of its BaZing mobile rewards app for banks and credit unions.

The ChannelNet StrategyCorps partnership will also provide financial institutions with white-label, turn-key digital engagement functionality designed to cross sell traditional banking products and services for banks and credit unions within the BaZing mobile rewards app.

ChannelNet and StrategyCorps partnered to meet the growing requirement for financial institutions to deliver a more relevant and personal digital experience, which is critical to drive trust, loyalty, and a deeper relationship that ultimately drives profitability. Bryan Clagett, managing partner at Jamestown Associates and an industry veteran, advised on the partnership.

The white label BaZing app delivers a modern and engaging bundle of lifestyle benefits like roadside assistance, cell phone insurance and local merchant discounts to enhance the checking experience. These benefits are at a price point much less than what consumers are already paying at other individual providers of these benefits. For customers/members, this produces material savings for everyday services. For financial institutions, their checking products are upgraded and differentiated, and significant recurring revenue is generated via a subscription revenue model.

OneClick Financial is a data-driven, digital engagement platform designed to make communication between financial institutions and their customers/members automated, cost-effective, and engaging. It also presents relevant product offers based on customer/member life stages. OneClick Financial provides each customer/member with their own personal web page that smartly offers relevant products and services, integrates with social media, displays video, provides educational content, gathers customer/member feedback and provides leads.

Paula Tompkins, CEO of ChannelNet, says, “We are thrilled to partner with StrategyCorps as it enables us to provide an even more relevant experience for financial institution consumers though a dynamic mobile app like BaZing.”

“More and more consumers want to purchase additional traditional retail banking services via a mobile first platform. This kind of platform combined with market proven, money-saving benefits creates relationship building experiences beyond just basic transactions.”, said Mike Branton, partner at StrategyCorps. “Our partnership with ChannelNet provides financial institutions this type of mobile platform to meet the needs of today’s customers/members.”

About ChannelNet

ChannelNet is a leader and pioneer in delivering engagement and retention via web-based and mobile solutions that work across sales and service channels. Using software-as-a-service (SaaS), its patented digital engagement platform connects financial services companies to customer and members to engage, inform and learn about financial products and service. The privately held company, founded more than 35 years ago, is based in Dearborn, Michigan. More information is available on and or follow us on Twitter @ChannelNet and LinkedIn/ChannelNet.

About StrategyCorps

Since 2001, Nashville-based StrategyCorps has been the industry leader in providing retail checking analytical services and value-added products to hundreds of banks and credit unions. Our financial institution clients who employ our analysis tools, white-labeled reward products, and mobile solutions generate industry-leading levels of financial performance and consumer engagement for retail checking products. More information is available at or on Twitter @strategycorps and at


Joe Karle
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