Credit Union West selects Cheryl Brown as Chief Human Resources Officer

GLENDALE, AZ (December 7, 2021) — Credit Union West announced today that Cheryl Brown has been selected as its newest executive overseeing all functions of Human Resources.

As the VP, Chief Human Resources Officer, Brown will lead the efforts of diversity, equity and inclusion, employee engagement, employee relations, company culture, talent acquisition, compensation and benefits, performance management and organizational learning and development.

“Cheryl brings an exceptional combination of energy, knowledge, and proven leadership, which will contribute nicely to our strong values focused on people and culture,” says Karen Roch, President and CEO. “Growing our team, diversifying our workforce, and retaining top talent are all very important to Credit Union West, especially as the industry continues to face the challenges of a post-pandemic workforce.”

Brown is a senior executive with 25 years of experience in HR. Most recently, she served as SVP, Chief People and Organizational Excellence Officer for Publix Employees Federal Credit Union. Prior to this role, she was the Chief Culture and Organizational Excellence Officer for USF Federal Credit Union. She holds an MBA from Walden University with a specialization in Human Resources, and earned her BBA in Business Administration-Accounting, from North Carolina Central University.

“I am proud and honored to join an outstanding and reputable organization. I look forward to bringing my experience and strengths to help support the continued growth of Credit Union West,” says Brown.

Cheryl Brown

About Credit Union West

The Credit Union West tradition had the honor of beginning in 1951 as Luke Federal Credit Union. Originally located on Luke Air Force Base, the organization’s mission was to enhance the lives of military members and their families through being a trusted provider of financial services. Today, Credit Union West embraces the same commitment to the military and now has expanded to include all who live, work or worship in Maricopa, Pima, Pinal, Yavapai, Yuma, Mohave, Coconino, Cochise, Navajo, Apache, and Gila counties. Credit Union West serves over 90,000 members with more than $1.1 billion in assets. The credit union’s core principles have guided its decisions, which in turn has ensured integrity and trusted member service. Federally insured by the NCUA. Learn more at

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Ryan O’Connor
Credit Union West

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