CSCU introduces Premier Consulting Services
TAMPA, FL (September 23, 2015) — Card Services for Credit Unions (CSCU) is now offering members “Premier Consulting Services.” This customized phase of Optimize by CSCU, a multi-tiered solution, which will use portfolio analytics to improve credit union card programs.
Premier Consulting Services builds upon the previous phase of Portfolio Growth Solutions, which is a turnkey marketing program that utilizes products, services and campaigns to increase penetration, activation and usage.
“With Premier, credit unions will receive customized campaigns, marketing materials and communications, and two personal consultants for each credit union – including a card portfolio consultant and an optimize marketing consultant,” said Ann Farrell, senior portfolio consultant, CSCU. “At the Premier level we will discover the credit union’s greatest opportunities and effectively develop a marketing campaign that provides a customized and targeted approach that fosters the credit union’s brand while elevating the success of its card program.”
Steps Included in Premier Consulting Services:
Step 1: Schedule a discovery session with the premier consulting team
Step 2: Credit unions receive a customized portfolio based on their needs leveraging portfolio analytics
Step 3: Delivery of a targeted customized campaign and assistance with the execution of the campaign
Credit unions can email optimize@cscu.net to schedule a discovery session, the first step on the road to generating revenue opportunities with Optimize by CSCU.
About CSCU
CSCU (Card Services for Credit Unions) is the credit union industry’s advocate, partner and leader in total payment solutions. Created by and for credit unions, we are driven by the same principles that guide the industry. We work exclusively with credit unions to provide a customized, holistic offering that maximizes value for both credit unions and their members. CSCU’s services and offerings are focused on driving the growth and success of our 2,300 member credit unions whose cards utilize the FIS card processing platforms.
