CUNA Announces Big Name Speakers for America’s Credit Union Conference Thought Leader Sessions

Mark Wolff – CUNA Communications; (202) 508-6764;
Amy Nigrelli – CUNA Marketing; (608) 231-4246;

Madison, WI (February 21, 2012) – Credit Union National Association announced its speaker lineup for the 2012 America’s Credit Union Conference thought leader sessions.  Designed to connect credit union executives with big league experts, this year’s sessions focus on leadership, growing loans, streamlining efficiencies, staff dynamics, tapping into new markets, the upcoming elections and more.

Scheduled June 17-20, 2012, ACUC also features keynote sessions with business innovator and renowned author, Tom Peters; USAF pilot and philanthropist Major Dan Rooney; brand guru Sally Hogshead and bestselling author on business, technology and media, Chris Brogan.

Additional details about ACUC, including the final keynoter, the Executive Series for CEOs and CUNA Mutual’s popular Discovery sessions will be announced in the weeks to come. For more information and to register, please go to


John Lass Building the Credit Union of the Future

Building upon the sustainable growth framework, John will lead a deeper dive into key revenue and expense challenges and opportunities facing credit unions, with a particular focus on changes in consumer channel preferences, demographics, economic events, competition and regulation.

Anna Liotta –What Makes the Generations Tick and What Ticks Them Off

For the first time in history, four generations meet in the workforce and marketplace. Anna will help attendees understand their own generation’s values, and the values of their colleagues, to break down communication barriers in the workplace and leverage the personality of each generation for greater success.

Dave Horsager – The Trust Edge: What Top Leaders Have and 8 Pillars to Build it Yourself

Without trust, leaders lose teams and organizations lose reputation, good people, relationships, new business and revenue. Dave will show attendees how to gain “The Trust Edge” and list concrete steps to help credit union professionals improve their life and their career.

2012 Elections: What’s the Implication for Credit Unions? – CUNA Panelists: Bill Hampel, Mike Schenk, Richard Gose; Moderator: Ryan Donovan

The 2012 election year is underway and credit unions should be thinking about how the potential results are likely to impact the consumer psyche, economy and, ultimately, credit unions. This discussion between economic and political experts will reveal what is at stake for credit unions at the polls.

John Izzo PhD– The Five Secrets You Must Discover Before You Die

What must we discover about life before it is too late? John asked seniors from the age of 60-106 to reflect back on their lives and pick out the memories that truly mattered. He will share these life lessons at this year’s America’s Credit Union Conference to help credit union professionals make positive changes in their career and personal lives.

Kelly McDonald– How to Market to People Not Like You

Diversity marketing is now the new norm. Kelly will detail the benefit of embracing differences and equip attendees with take-home ideas to identify and capture high potential prospects.

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About CUNA:

With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves 90 percent of America’s 7,400 state and federally chartered credit unions, which are owned by 94 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life.  For more information about CUNA, visit or the CUNAverse blog and follow @CUNAverse on Twitter.  For more information about credit unions, visit and follow @asmarterchoice on Twitter.



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