CUNA Lending Council white paper discusses finding success with business lending

MADISON, WI (November 25, 2014)  Credit unions offering “business loans” to their members is nothing new. In fact, credit unions have been doing just that to various degrees since the movement’s inception. What is new, or at least noteworthy, is the increasing size of the commercial loans being made by today’s credit unions as well as the similarly growing number of credit unions originating them.

A new white paper, Advanced Member Business Lending: Finding Success in the Commercial Lending Space, published by the CUNA Lending Council, explores:

  • A brief history of credit unions and commercial lending
  • Deciding to start a business loan program
  • Entering the market
  • Translating experience with indirect lending to commercial lending
  • Keys to success
  • Focusing on a particular niche
  • Partnerships and their role

CUNA Council members are eligible to receive complimentary copies of this, and more than 300 other white papers.

The paper is available online in the white paper section of

Press may contact Natalie Sherry at for a copy of the white paper.

CUNA Lending Council
The CUNA Lending Council is a member-led partnership of lending professionals dedicated to providing education, leadership, networking support, professional development tools, and expertise to its members in order to shape the enhancement of the role and diversity of operations in the credit union industry. The CUNA Lending Council is one of the six organizations that make up the CUNA Councils, a network of more than 6,200 credit union professionals. For more information, visit or

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