CuneXus and Rollick partner to further streamline the recreational vehicle buying experience

Partnership will make the purchase process even more seamless for consumers and generate additional lending activity for banks and credit unions

SANTA ROSA, CA (February 7, 2019) — CuneXus Solutions, a leader in advanced consumer lending automation technology, and Rollick, Inc., the national outdoor recreational vehicle buying network, have partnered to provide consumers with convenience and transparency when shopping for vehicles such as a motorcycle, RV, or boat.

“This partnership will take the outdoor recreational vehicle buying experience to a new level — empowering a potential audience of 10 million U.S. consumers with more tools to help them confidently make a significant purchase decision,” said Bernie Brenner, founder and CEO of Rollick.

“We’re now able to tie the financing directly to the recreational vehicle inventory, making the purchase transaction much less complicated for the buyer, while also optimizing efficiencies for both the lender and dealer,” said Dave Buerger, CEO of CuneXus.

CuneXus’ Comprehensive Prescreened Lending (CPL) technology allows banks and credit unions to offer on-demand “click to accept” loans to customers where and when they need them, with no application necessary. The company’s lending automation platform completely eliminates the loan application process for creditworthy borrowers, delivering personalized loan offers to consumers using a combination of the institution’s customer information and lending criteria, as well as customer credit history, behavior and location.

Rollick provides special savings and additional benefits on outdoor recreational vehicles to members of its affinity partners, which today includes policyholders of major insurance providers, employees at more than 2,500 top U.S. companies, members of the military, veterans, and first responders. Through the partnership, Rollick will extend its offering to credit union members and bank customers, while helping these financial institutions increase their loan penetration for powersports vehicles, RVs, and boats.

The integration of CuneXus and Rollick’s products will enable a pre-approved motorcycle, ATV, side by side, jet ski, snowmobile or RV shopper to view real financing terms on inventory within Rollick’s exclusive Certified Dealer Network, either directly on the dealer’s website or within a shopping portal that is branded for the financial institution. The loan offer can be accepted on the spot, increasing the buyer’s purchasing and negotiating power. Rollick Certified Dealers provide shoppers with details on the price of the vehicle, including all fees, available incentives, and savings on aftermarket products like accessories and apparel.

“Rollick and CuneXus are providing these industries with an embedded experience that is integrated on both sides,” said Buerger.

Credit unions and community banks interested in learning more can visit the CuneXus website to schedule a demo or call.

About CUneXus

CuneXus, a wholly-owned subsidiary of CUNA Mutual, is the first to market with a digital storefront for financial institutions’ account holders, addressing the need for a personalized, on-demand banking experience. The platform eliminates the loan application process, providing consumer transparency and a simple 10-second activation experience. The CuneXus digital storefront has helped the largest lenders in the country to grow wallet share, create sales-enabled branches, execute new account holder acquisition, and grow non-interest income. CuneXus client institutions represent over $596 billion in combined assets and 30 million U.S. consumers, funding $60-$70 million in loans daily. For more information, visit

About Rollick, Inc.

Rollick, along with its subsidiary company AVALA, connects manufacturers, dealers and in-market consumers in the powersports, RV, marine and industrial equipment industries to deliver a seamless customer journey. Rollick’s solutions include new customer acquisition, enterprise lead management, customer experience/loyalty and marketing automation. In addition, the company has rapidly built a national outdoor recreational vehicle buying network to include hundreds of dealers, over 60 manufacturers and an affinity partner network with access to over 50 million high-quality customers including policy holders of major insurance providers, employees at more than 2,000 top U.S. companies, members of the military, veterans and first responders. For more information, visit Rollick and AVALA.


Samantha Wheeler

Account Coordinator
William Mills Agency
C 205.789.8136
300 W. Wieuca Road | A-300 | Atlanta, GA 30342 |

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