CUSO launches year-long project to help credit unions become successful internet retailers

GRAND RAPIDS, MI (November 14, 2018) — As part of their 2019 Business Plan initiatives, CU*Answers recently kicked off a year-long research project to work with credit union leaders, business developers, and tactical units to solve today’s challenges around how credit unions act as internet retailers to sell products and services to their members. The goal is to determine a vision for internet retailing, imagine new ways for credit unions to sell loans via internet channels, and figure out how to stock the shelves of a credit union internet store.

During the CEO Strategic Developers Boot Camp, held the week of November 5-9, 2018, credit union CEOs brainstormed on the future of internet banking from a big-picture, strategic point of view. Starting after the holidays, CU*Answers intends to communicate the results of the CEO Strategic Developers Boot Camp to all interested clients, to start coordinating a virtual community to participate in the research, and to hold a series of webinars to explain the project goals and to provide data to help with the specifications for the product or products the CUSO will be building in the future.

On April 23-24, 2019, the CUSO will be recruiting 25 credit unions who are willing to engage in a 1.5-day Boot Camp Task Force event to pursue the questions from a more tactical perspective. In addition to recruiting subject-matter experts, the CUSO is looking for credit unions who are willing to engage the CU*Answers Lender*VP and forms generation teams to actively enroll in using existing and new online apps and forms. Applicants will take an entrance test prior to admission to this exclusive event, after which CU*Answers will make a final go/no-go decision, complete the final design specifications and start engaging developers and implementors for pilot projects.

About CU*Answers

CU*Answers offers expertise in implementing technical solutions to operational needs, and is a leader in helping credit unions form strategic alliances and partnerships. CU*Answers provides a wide variety of services for credit unions including its flagship CU*BASE® processing system (online and in-house) and Internet development services featuring It’s Me 247 online and mobile banking. Additional services include web development, network design and security, and image check processing. Founded in 1970, CU*Answers is a 100% credit union-owned cooperative CUSO providing services to credit unions representing over 2 million members and $26 billion in credit union assets. For more information, visit


Scott Collins
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800-327-3478, ext. 183


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800-327-3478, ext. 281


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