Elevate Credit Union’s website wins another Diamond Award
COTTONWOOD HEIGHTS, UT (April 22, 2021) — Elevate Credit Union’s new website, elevatecu.com, recently won a Diamond Award from CUNA (the Credit Union National Association), a prestigious award given to only a few credit unions per year. Yet, this isn’t the first time Elevate CU has won this award for its website, but the second time in five years.
When the credit union won a Diamond Award in 2016 with the help of BloomCU LLC (a leading credit union website design agency), they were called Box Elder County Credit Union at the time. Last year, they came back to BloomCU to redesign the website yet again. The credit union was in the process of rebranding from Box Elder CU to Elevate CU and wanted to solidify its new brand by refreshing its website.
The credit union wanted their new site to focus on how they help members along life’s journey. Elevate CU and BloomCU collaborated for several months, going through a thoughtful redesign process that included strategy, information architecture, wire framing, style tiling, and CMS development. The result is an engaging new website that identifies with the stories of Elevate CU’s members and connects with people in a personal way. Perhaps this message on the homepage of elevatecu.com says it best:
“Elevate Credit Union is more than a place to put your paycheck or get a loan. We know that behind each account is an individual. At Elevate you will be treated as a person and not a number. We will be with you through the small moments that create a story and the big moments that create memories. Join us. Let’s create something great together!”
BloomCU LLC helps credit unions design results-driven websites that increase loans and accounts. They work with credit unions in 25 states across the US, many of which have won awards or recognition for their websites from CUNA, MAC, The Financial Brand, Credit Union Times, CUES, and others. The company has a reputation for designing beautiful websites that feature intelligent technologies (e.g., personalization, chatbots, integrated origination experiences) and then optimizing those sites continuously to grow loans, deposits, and membership.
About Elevate Credit Union
Elevate Credit Union opened in 1954 with eight members and $40. Over the years, the credit union has grown to over 13,000 members and $183 million in assets. In 2015, Elevate CU expanded to cover the whole top of Utah, including Box Elder, Cache, and Rich Counties. For the last 66 years, Elevate CU has partnered with members to help them build a strong financial future out of an intelligent financial present. The credit union is passionate about empowering and educating people in financial ways so its community can thrive in ways beyond finances.