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Financial One Credit Union wins 2022 CUNA Diamond Award

National Credit Union Organization recognizes Financial One’s “Together As 1” video.

Financial One Credit Union was named a 2022 Diamond Award winner by the Credit Union National Association (CUNA) Marketing and Business Development Council. Financial One was named the “Category’s Best” winner in the “Video Non-Commercial - Single” for our Together As 1 video. CUNA’s Diamond Awards recognize excellence in marketing and business development in the credit union industry. Financial One competed against the country’s largest credit unions.

The CUNA Diamond Awards represent the pinnacle of credit union marketing and business development. There are 35 categories, ranging from direct mail to website marketing to public relations to social media. Judges review each entry in a category and score them based on criteria including strategy, creativity, design, copy, communication, and results. The entry receiving the highest cumulative score receives the Category’s Best. This year’s Diamond Awards competition received 1,195 entries – 86 credit unions won Category’s Best Awards and 262 won Diamond Awards. The competition is the most prestigious for excellence in marketing and business development in the credit union industry.

“It's an honor to be recognized as a Category’s Best award,” said Kelsey Bergfalk, AVP Marketing Manager of Financial One Credit Union. “Financial One is dedicated to improving the financial well-being and peace of mind of its members and others within the communities we serve. The purpose of the video was to visually showcase how Financial One has supported the community over the years with our Three Essentials program. It shows that together, as one, we can make a difference.”

Financial One also won Marketing Awards from the Minnesota Credit Union Network in late December 2021 for Community Impact and Outreach for their “Together As 1” video and Branding for their “Journey’s” video.

https://financialonecu.com/news-and-tips/financial-one-credit-union-wins-2022-cuna-diamond-award

 

 

 

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