GrooveCar Direct introduces redesigned auto shopping website!

New design elements provide a seamless auto shopping experience

HAUPPAUGE, NY (December 6, 2018) — GrooveCar Direct, the nation’s leading resource for online auto research and shopping, is excited to announce the redesign of the homepage for its credit union partners. The new design,found at, streamlines the auto shopping process for its members by providing a modern and more user-friendly platform.This focus on a more robust and positive user experience follows the successful June redesign of its corporate website

Under this new design, the focus has shifted to the initial car search, making it easier to find a new or used vehicle amongst over 4 million vehicles in inventory. The revised website includes two remarkable new features:

  • Search by Payment Calculator – This tool allows the user to search for a new or used vehicle by thedesired monthly payment. Keeping in line with providing a positive experience, the user can simply use the interactive slider to choose the desired payment amount, select new or used, any down payment, and the calculator will search to find vehicles within that approximate range.
  • Homepage Icons – These provide a more efficient way for users to interact with all of the features of the site. It allows members to easily see and utilize additional sections of the auto shopping site, including the refinance calculator, vehicle comparison feature, and dealer locator.

GrooveCar Directcontinually strives to improve for the benefit of its users, credit union partners, and their members. Consistent with this belief, we feel it is important to incorporate trends in user experience, user interaction, and modern web design.We believe this new site adheres to that approach and the feedback from our credit union partners has validated that. By all accounts, the new process is easy to use and intuitive. It provides greater interactivity, an enhanced user experience, a simplified interface and a streamlined search function.

About GrooveCar

GrooveCar, a Fusion AF company, has been providing full-service automotive loan growth solutions to credit unions since 1999.  GrooveCar focuses on building strong, lasting relationships with credit union partners by ensuring they can capture loan volume without compromising the quality and integrity of their portfolio. GrooveCar’s knowledge of the credit union industry, combined with an expansive dealer network surpassing 4 million vehicles, enhances the ability of credit union partners to secure loans and leases while offering the guidance and knowledge that their members seek.Additional information on GrooveCar can be found at


Karen Duane Johnson
GrooveCar Inc.
Public Relations Director
Cell: 631-617-4109
Office: 631-271-1499
GrooveCar: 631-454-7500

More News