HomeTown CU, AmeriCU Team with Unique Tactic to Build Lending

St. Paul, MN. – A partnership between HomeTown CU and AmeriCU Mortgage Company has opened the door to new lending relationships in the credit union’s community. The two organizations recently organized an event to help the credit union build, strengthen and improve its loan portfolios.

HomeTown CU and AmeriCU partnered to organize an open house at the Owatonna credit union for Realtors in the area. The event enabled those in the housing industry to meet and network with the credit union’s loan officers. The open house also provided the credit union with the opportunity to educate Realtors on available programs and to develop relationships with real estate organizations.

AmeriCU Mortgage Company is a strategic alliance partner of the Minnesota Credit Union Network (MnCUN). The Network forms endorsement relationships with various vendors to help credit unions like HomeTown CU compete in the financial marketplace. Through MnCUN’s Network Service Corporation, credit unions have access to an array of products and services that AmeriCU and MnCUN’s other strategic alliance partners offer.

“This open house event presented a unique opportunity for the credit union to begin to diversify its mortgage lending beyond refinancing and demonstrate that building relationships with real estate agents and organizations is a key step in finding additional loan sources,” said MnCUN Vice President-Network Service Corporation John Ferstl. “The hope is that, through this event, we can create awareness that our strategic alliance partners are willing to work with credit unions and customize ways to improve their bottom line.”

AmeriCU Mortgage enables Minnesota credit unions of all sizes to build upon existing products and services to offer members affordable mortgage financing, while maximizing income. AmeriCU’s motto is building relationships and creating opportunities. It provides varying levels of support, enabling credit unions to determine the level of involvement that works for them.

MnCUN’s strategic alliance partners are dedicated to serving the credit union industry. These companies are committed to offering quality products and services to the credit unions that MnCUN serves.

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