Just Getting By campaign showcases local credit union helping small business owner achieve her dream
LIVONIA, MI (January 30, 2019) — Christian Financial Credit Union is partnering with the Just Getting By (JGB) campaign to tell the story of Just Delicious Scones & the Royal Treat Tea Room and how the owner, Jennifer Colombo, was able to grow her business with the help of her credit union.
Like many small business owners, Jennifer struggled to create sustainable growth. With help and guidance from Christian Financial, she went from a $50 Craigslist oven and an empty building, to a successful bakery and tea room that now supplies 40 retailers across the state of Michigan.
As part of Christian Financial Credit Union and Jennifer’s involvement, JGB is producing a series of videos and graphics to share on the campaign’s Facebook, Twitter, and Instagram pages. The story of Christian Financial Credit Union and Just Delicious Scones can be viewed at https://www.facebook.com/wearejgb/videos/2128248177242731/.
The Just Getting By movement began in 2015 when the Michigan Credit Union League (MCUL) looked for an opportunity to make a difference in the lives of struggling Americans. The answer became Just Getting By – a feature-length documentary featuring the stories of financial hardship experienced by people across the nation. As the team quickly discovered, there were too many stories to tell in one film, and the issues at the heart of the conversation — a fundamental lack of financial literacy and a general reluctance to talk about our personal finances — were too widespread to address without taking a more hands-on approach.
Today, Just Getting By is produced by CU Solutions Group’s CUBE TV Studios, MCUL’s league service corporation. It has become both a platform to showcase these stories of financial hardship and a resource for consumers to get help.
By sharing the JGB stories of their members, credit unions can become part of the campaign. In doing so, participating credit unions are demonstrating to their membership and to their communities that they care about, and actively support, the life-changing work of the JGB campaign.
Additional Just Getting By content and information on getting involved with the project is available at http://www.justgettingby.org.
Just Getting By social media can be viewed at: https://www.facebook.com/wearejgb, https://www.twitter.com/wearejgb, and https://www.instagram.com/wearejgb.
About CU Solutions Group
CUSG is a credit union service organization offering leading edge products and services in the areas of HR performance, technology enabled marketing, and financial empowerment. The organization is home to numerous national brands, including Love My Credit Union Rewards, Save to Win, MemberXP, Compease, Performance Pro, and The Learning Center. CUSG has 90 shareholders composed of credit unions, credit union leagues, and credit union system organizations. The company has strategic partnerships with: Trust & Will, Intuit TurboTax, H&R Block, and Amtel CU, as well as a portfolio of investment partnerships in Marquis, WHITE64, AudioEye, CalcXML, and Think|Stack. For more information, visit CUSG.com.
