LSCU & Affiliates partners with Northwest Credit Union Association on new website

BIRMINGHAM/TALLAHASSEE/SEATAC, WA (February 5, 2015) — The League of Southeastern Credit Unions and Affiliates (LSCU), in partnership with the Northwest Credit Union Association (NWCUA), will unveil a new website this spring. Through the partnership, the LSCU is able to license the functionality and framework of the NWCUA’s award-winning website, but brand it with the LSCU look and feel. The new website will be designed by gira{ph}, who also produced the NWCUA’s site.

“The NWCUA has created a unique experience for their website users,” said LSCU President/CEO Patrick La Pine. “Every time we talked about ways to engage our website visitors, we kept coming back to how the NWCUA website does it. It makes sense to partner with the NWCUA.”

The new LSCU website will engage the visitor in the League’s core areas: governmental affairs, education, cooperative initiatives, and communications. Video and social media will have a greater presence on the new website to further enhance the user’s experience and also promote sharing of information. The NWCUA website has some innovative and dynamic engagement tools that are unique to associations. Through the partnership, the LSCU website will have access to these tools further enhancing the user’s engagement with the League.

“This website configuration gives members a tour of resources available, helping them to quickly find business partners and information about advocacy, compliance, professional development, foundation and philanthropic support, and community impact,” said Lynn Heider, vice president, Public Relations and Communications with NWCUA. “Once a great concept is created it makes sense for leagues to share innovative solutions, saving time, money, and other efficiencies. That action personifies what the cooperative credit union movement is all about.”

LEVERAGE, an affiliate of the LSCU, will have an updated website to allow the user an easier way to find the products and services it needs to succeed. Plus, it will be a more friendly and engaging site for vendors and sponsors that will show that doing business with the LSCU is a true partnership. Credit unions that are registering for events will have a new, richer website that will shine through for signature events like the Southeast Credit Union Conference and Expo and the Southeast Leadership Development Conference, allowing for more in-depth information about the conferences.

The new LSCU website is expected to be rolled out in April.

The League of Southeastern Credit Unions & Affiliates represents 276 credit unions in Alabama and Florida with

a combined total of $68 billion in assets and more than 6.8 million members LSCU provides advocacy and regulatory information; education and training; cooperative initiatives (including financial education outreach); media relations and information; and business solutions. For more information, visit the League on Twitter or Facebook.

The Northwest Credit Union Association is the not-for-profit trade association representing more than 160 of Oregon and Washington’s credit unions and their consumer members. The NWCUA is the voice of the Northwest credit union movement, providing legislative, regulatory and public advocacy in addition to education, compliance, networking support and business solutions to its members. For information on how to join a credit union, please visit

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