Member Auto Center partners with FlipCar to deliver upgraded trade in experience to credit union members

HOUSTON, TEXAS (March 24, 2022) — Member Auto Center, a credit union-owned car shopping program assisting credit union members with the challenging process of buying a new or pre-owned automobile, recently partnered with E-Dealer Direct, to offer FlipCar, a unique vehicle selling solution to Member Auto Center users. Whether a member is trading in or just selling, FlipCar paves the way for greater market opportunity on the sale of any vehicle.

FlipCar shares the people-first mission of the credit union movement and recognizes that for many, credit union membership begins with an auto loan. The value a member receives when trading in a vehicle always plays a crucial role in financing their next vehicle purchase. The addition of FlipCar enhances the Member Auto Center toolkit and delivers a convenient and seamless car shopping experience to all members.

Designed to work directly with members and their credit union, FlipCar’s technology and proprietary digital marketplace provide members a competitive advantage when selling their vehicle. FlipCar offers are different because they are the result of buyers in different markets nationwide competing to purchase a member’s vehicle – ensuring a member receives true market value for their vehicle and not just an offer based on value guides.

“In this tech-driven world, it’s more important than ever for credit unions and their members to take advantage of the benefits of powerful digital tools like FlipCar. We believe the addition of FlipCar to Member Auto Center is a natural complement of capabilities that combine the power of a convenient car shopping experience with a superior trade-in tool with the collective goal of solving credit union member challenges” said Victor Valenzuela, CEO of E-Dealer Direct.

“We are excited with the addition of FlipCar to the Member Auto Center program and anticipate great benefits and a better user experience for credit union members. Finally, Members do not have to settle for low trade-in offers.” Said John Riley, Executive Vice President of CU Alliance. “We are confident FlipCar will also help position credit union car loans in a better equity position, especially during this very unique auto market.”

About Member Auto Center

Member Auto Center is a division of CU Alliance, LLC, a Credit Union Service Organization. Member Auto Center was developed in 2000 as a car buying assistance shopping program to help Credit Union Members with the challenging process of buying a new or pre-owned automobile. Member Auto Center is partnered with 81 Credit Unions across 6 states.

About E-Dealer Direct/FlipCar
E-Dealer Direct is a digital marketplace committed to serving the needs of credit unions and their members. E-Dealer Direct offers innovative auto loan portfolio solutions that help credit unions successfully attract and retain members. FlipCar is an industry-first Trade-In solution designed to conveniently provide credit union members with stronger trade-in values for their vehicles.


Chris Rueda

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