Members provide detailed feedback at all 20 Northeast Credit Union branch offices

PORTSMOUTH, NH (November 27, 2018) — Northeast Credit Union recently upgraded its new HappyOrNot Touch member satisfaction terminals to all of its 20 branch locations throughout Maine and New Hampshire. The upgrade follows 3 years of using the HappyOrNot standard terminals.

The new HappyOrNot Touch model is a 3-tier, tablet-based version that enables members to enter detailed comments while at the branch office. The terminals also provide follow-up categories to personalize the responses, such as “Wait times”, “Employee professionalism”, “Loan rates”, etc. for the member to choose from as part of the feedback process.

“The detailed feedback we are receiving from our members via the new HappyOrNot Touch models help us provide exceptional service to our members.” , says Andrea Pruna NECU’s Senior Vice President, Chief Marketing & Retail Officer. “This is a great addition to the many points of feedback we are gathering on the topic.”

The Touch model is polled every few minutes which makes member input available to NECU’s execs and branch managers almost immediately via the HappyOrNot’s Internet and Mobile Reporting portals. Additionally, an NECU administrator can change the questions and categories within minutes at all 20 branch offices via the Internet.

Northeast Credit Union opted for HappyOrNot’s custom branding option which enabled artwork that the credit union designed to be displayed on the terminal. “We were looking for ways to provide artwork and messaging within our branch offices, and the custom branding option was an inexpensive way to accomplish this” says Pruna.

The HappyOrNot terminals are supplied and supported by DoublePort, LLC, and authorized HappyOrNot partner and reseller that sells to financial institutions across North America.

HappyOrNot Northeast Terminal.

About Northeast Credit Union

Northeast Credit Union is a member-owned and not-for-profit organization whose mission is to enrich and nourish the lives of others: its members, its employees, and its communities. Northeast provides a cooperative banking experience that invites others to take part in making our communities thrive through elimination of food insecurity, access to affordable housing, and support of education. From its humble beginnings at the Portsmouth Naval Shipyard in 1936, Northeast has grown to more than $2 billion in assets, over 150,000 members, and 17 branches throughout New Hampshire and Maine.

About HappyOrNot®

HappyOrNot® is the global leader in instant customer and employee satisfaction reporting. Our innovative feedback collecting smileys and intelligent data analytics reporting service help our clients to improve their customer experience, relationships, and employee engagement. We serve nearly 4,000 companies across 120 countries and have collected and reported on over a half billion feedbacks. For more information, visit

About DoublePort LLC

DoublePort LLC is a global business development, reseller and integrator of hi-tech products and solutions. The company specializes in sales of HappyOrNot products to the financial industry including banks and credit unions. For more information, please visit


Diane Carragher

Director of PR for Northeast Credit Union


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