SeaWest FCU partners with BloomCU to develop new credit union website design
COTTONWOOD HEIGHTS, UT (April 24, 2019) — Sea West Coast Guard FCU is excited to announce their partnership with award-winning agency BloomCU to develop a new credit union website design. The revamped website will better serve Sea West’s members through upgraded technology and aesthetics that create a true digital branch their members can rely on.
The primary focus for BloomCU will be designing a website that supports Sea West’s marketing efforts and brand image in a way that recognizes the commitment put forth by members of the U.S. Coast Guard. As Sea West continues to grow and expand their membership base, they plan to uphold the Coast Guard motto, Semper Paratus (Always Ready), by including state-of-the-art banking tools such as mobile and online banking, mobile check deposit, balance transfers and more—so that members and families are “Always Ready” in regards to their financial wellbeing.
A feature in the works for the new site is a community forum that will allow members to create posts on certain financial topics, ask questions, and get feedback from other members, families, and Sea West FCU employees around the United States.
Sea West’s new website will also include a natural language quiz bot, and feature BloomCU’s personalization software called Persona. With Persona, visitors who land on the new site will be given a personalized experience based on previous website visits and implied preferences.
BloomCU LLC helps credit unions design results-driven websites that increase loans and accounts. They work with credit unions in 25 states across the US, many of which have won awards or recognition for their websites from CUNA, MAC, The Financial Brand, Credit Union Times, CUES, and others. The company has a reputation for designing beautiful websites that feature intelligent technologies (e.g., personalization, chatbots, integrated origination experiences) and then optimizing those sites continuously to grow loans, deposits, and membership.
About Sea West Coast Guard Federal Credit Union
Realizing the need to help Coast Guard members manage their finances responsibly and avoid payday lenders, a handful of active duty members took action and created Sea West Coast Guard FCU. Over the last 60 years, Sea West has grown to serve the Armed Forces in and around the Bay Area as well as select employee groups who serve the U.S. military. Throughout their growth, they have remained committed to their timeless values of service and excellence.