Upcoming Doxim webinar: Fight the status quo, modernize customer experience, and overcome the #1 threat to community financial institutions
Presentation will offer 5 practical strategies for increasing customer acquisition, retention, and satisfaction
TORONTO, ON (June 14, 2017) — Doxim, a leading provider of customer engagement software for the financial services industry, today announced it will host a live webinar on how outdated and inconsistent customer experiences are can stand in the way of growth for community financial institutions, and how CFIs can change the status quo. The 30-minute webinar will take place on Thursday, June 22 at 2pm EST
During the webinar, Doxim’s VP, of Demand Marketing, Olga Zakharenkava, will offer expert advice on how to improve the customer experience and increase engagement. These strategies can help credit unions and community banks succeed in today’s increasingly competitive financial services market.
Just how important is customer engagement to a financial institution’s bottom line? A recent study from RFi Global suggests that it may mean the difference between an average customer holding 2.7 products and 4.4 products.
“Our webinar will center on the ‘Experience Gap,’ or the chasm between customer expectations, shaped by leading digital brands, and actual customer experiences with the incumbent financial services companies,” explained Zakharenkava. “This gap is widest for community banks and CUs, because big banks and fintechs have been investing aggressively to disrupt the industry, innovate and improve their customers’ experience with their brand, products, and services. It’s a major threat to the future profitability of institutions that don’t invest into technology that will help bridge the gap.”
Attendees will also learn about the proven relationship between excellent customer experience and revenue potential. They’ll come away with 5 actionable strategies to improve their customer experience and their own ability to grow in an environment of increasingly fierce competition and sky-high customer expectations.
Visit our webinar registration page for more information and to join this complimentary event. The event will also be recorded and available for on-demand viewing to all registrants and attendees.
About the Speaker:
At Doxim, Olga helps financial institutions grow through improved customer experience & increased engagement. She is passionate about marketing and excels at helping businesses choose the right technology to solve their challenges. Olga spent the past 15 years immersed in marketing, including the financial services industry, tech, and leadership, building great products and teams in established enterprises and growing companies.
Doxim is a leading provider of SaaS-based customer engagement software for credit unions, community banks and wealth management firms. Doxim’s Customer Engagement Platform helps financial institutions transform their client experience, communicate more effectively throughout the client lifecycle and improve cross sell and upsell activities that drive increased wallet share. The platform addresses key digitization challenges, from automated client onboarding, through improved, personalized communications to anytime, anywhere content access, tailored to a clients’ channel preferences. This eliminates costly traditional paper-based, manual processes and enables cost-effective provision of an omni-channel experience that delights customers and improves their long-term loyalty. Find out more at www.doxim.com.