Right now, your digital presence is who you are

With everything happening these days, your digital presence is either your most prominent asset or your most obviously-neglected marketing liability for the foreseeable future.

People have now been stuck at home or afraid to come see you for months. Many are planning on staying home for a long time. That makes your digital presence more important than ever. And yet, what we’re seeing in the meantime isn’t reassuring.  Websites and content are going without updates. Social media feeds are trailing off into nonexistence. Community involvement is as shut down as all the canceled public events.

Neo was right. If you die in the Matrix, you die in real life.

You can’t afford to let your digital presence falter. People need to know you’re alive, well, and still human. The only way to tell them this is to keep those lines of communication open.

 

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