The CUInsight Network podcast: Delivering solutions – CUNA Strategic Services (#62)

Featuring Barb Lowman, President at CUNA Strategic Services

Thank you for tuning in to episode 62 of The CUInsight Network, with your host, Lauren Culp, Publisher & CEO of In The CUInsight Network, we take a deeper dive with the thought leaders who support the credit union community. We discuss issues and challenges facing credit unions and identify best practices to learn and grow together.

My guest on today’s show is Barb Lowman, President at CUNA Strategic Services (CSS). Barb shares her career journey in the financial service industry that led to her current role at CSS. CUNA Strategic Services connects credit unions and leagues to the industry’s top solution providers to create the ultimate partnerships. The team at CSS is focused on positioning credit unions to thrive in the market and provide exceptional member service.

During our conversation, Barb and I chat about the value CSS provides in connecting networks of people, resources, and tools. Barb shares why it is so important for credit unions to invest in technology and support in order to grow in today’s environment. Listen as Barb talks about shifting from idea to execution and delivering solutions to credit unions.

As we wrap up the episode, Barb talks about buying golf shoes, eating foods across the country, and a book that she considers a must-read. Enjoy my conversation with Barb Lowman!

Connect with Barb:
Barb Lowman, President at CUNA Strategic Services
Barb: LinkedIn
CUNA Strategic Services: LinkedIn

Show notes from this episode:
What an amazing interview with Barb! Check out all the exceptional work her team is doing over at CUNA Strategic Services here.
Want to hear more from Barb? Click here.
Shout-out: Space Shuttle Challenger disaster
Place mentioned: Baltimore, MD
Shout-out: CUNA
Shout-out: WOCCU
Shout-out: TruStage
Shout-out: Barb’s daughter
Shout-out: Greg Michlig
Education Program mentioned: Credit Union Development Education (DE Program)
Shout-out: Gigi Hyland
Shout-out: G/FORE
Place mentioned: Myrtle Beach, SC
Place mentioned: Chicago, IL
Place mentioned: San Francisco, CA
Place mentioned: Austin, TX
Book mentioned: Untamed by Glennon Doyle

In this episode:
[00:42] – Barb Lowman says she wanted to be an astronaut while growing up.
[02:35] – What does Barb remember from her earlier bank jobs?
[05:10] – Collaboration is the way forward.
[07:31] – Barb talks about the core services her team manages to amplify credit unions.
[09:14] – Why is it important for credit unions to invest in tech? 
[12:01] – Shifting from idea to execution. PART 1
[14:08] – Shifting from idea to execution. PART 2
[15:47] – Barb talks about engaging customers in the way they prefer to engage.
[18:26] –  Technology enhances the mission of credit unions.
[20:08] – “I found my people. I found my purpose.”
[21:55] – Barb talks about delivering solutions to credit unions by connecting the right people and resources.
[24:53] – Barb reminisces about a great female leader in her life.
[27:27] – What does Barb like to splurge on?
[30:14] – Be kind to each other.

Lauren Culp

Lauren Culp

Lauren Culp is the President & CEO at She leads the growing team at CUInsight, works with organizations serving credit unions to maximize their brand and exposure, connects with ... Web: Details