The top 10 marketing & tech trends that tickled our fancy in 2014! (part five)
Some of you are reading this at your desktop. Others (most of you?) are using a laptop; tablet or smartphone. Whatever device you are using, the layout has been created so it adapts to your device of choice. This piece of tech magic is called responsive design. Part five our series reflecting on tech and marketing trends in 2014 examines the ever increasing importance of responsive web design technology and mobility.
by: Gillian Smith
4. The Necessity of Responsive Web Design in the Mobile Age Responsive design is one of those things that both designers and users love about web design. However, the average user is probably not aware of what responsive design is which isn’t that surprising as the term has only been knocking around since 2010.
So, what is responsive design? Responsive design provides users with the best possible user experience when using a website. Responsive design allows a site to adapt to the type of device being used to view it on.
Examples of some of the techniques used to achieve the desired for user experience include resizing elements of the site; re-structuring how a user needs to navigate the site or applying different layouts for different devices. The next question you may be asking is why was responsive design so important in 2014? Because 2014 was the year mobile device usage was expected to surpass the traditional desktop as the most common way users access the internet.continue reading »