Top 3 credit union marketing priorities

Re-define marketing.

I’ve written and spoken about redefining credit union marketing on this blog and with my team a lot over the last six months. As a company turning 15 years old this year and still enjoying high levels of success, it would be easy to keep on keeping on and riding this wave of success.

Why fix something that’s not broken?

Because I’ve studied enough business trends and seen great organizations wither on the vine by taking success for granted. They stay stuck for so long they become irrelevant.

 

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