What you should know about the credit union naming process

Names are important for so many reasons. But despite their importance, many credit unions don’t undertake name change projects.

Why?

One reason may be the credit union naming process intimidates them. It seems like a lot of work, and concrete business results are unclear. Well, it’s time to shine a light on it!

Here are the five things you should know about the credit union naming process:

 

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