Winning the battle for deposits
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The Battle for Deposits is underway, and savvy credit unions are poised to grow and better meet the needs of their members.
Key Takeaways:
- [01:28] An overview of the current macro environment.
- [02:55] Traditional tactics used by credit unions in the battle for deposits and why these are no longer enough.
- [07:39] Rife competition in the credit union space and how to stand out from the crowd.
- [10:23] The benefits credit unions can experience by reducing the cognitive load of their members
- [18:17] Advantages and disadvantages of PFM tools in the battle for deposits.
- [20:14] What credit unions should demand of their vendors.
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