The latest from John Pettit

- by Jim Marous, The Financial Brand

The importance of primacy in banking

A perfect storm confronts legacy banks. Fee revenue and mortgage income are steadily eroding while acquisition costs mount amid fierce competition. Adding to these challenges, consumers are increasingly defecting legacy ...

- by Ben Tanksley, MeridianLink

Mastering your collections

In a recent webinar titled “Mastering Your Collections,” MeridianLink® unveiled cutting-edge strategies and technologies aimed at enhancing the collections process for financial institutions (FIs). The event spotlighted the critical need ...

- by America's Credit Unions

Hunt to Congress: Credit unions deliver meaningful impact

America’s Credit Unions Chief Advocacy Officer Carrie Hunt followed the hundreds of congressional meetings at the 2024 Governmental Affairs Conference with a message to Congress highlighting credit unions’ meaningful ...

- by Sean Galli, On The Mark Strategies

Structure your credit union marketing like a flower

It’s one of the most beautiful times of year. Patches of green are sprouting back up, and vibrant blossoms are signaling an end to their long winter rest. The ...