CO-OP Financial Services Chief Marketing Officer Samantha Paxson joins us to discuss her presentation at THiNK15 on “Four Megatrends for Credit Unions to Watch” — which include:

1. Life improvement
2. Technology
3. Instant gratification
4. Community

Samantha explains how each of the trends will affect — if not already — credit unions and how they do business in the future. She adds that these trends will show our industry the path forward to continue to meet the ever-evolving needs of members. Check it out — and let us know what you think about these trends.

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