Great leaders serve

At NAFCU, we pride ourselves on “extreme member service,” so a recent Mark Miller leadership article caught my eye. In the article Miller recounts a recent interview where he was asked the question, “What’s the biggest insight you’ve had regarding leadership throughout your career?” He responded with a simple statement; great leaders serve.

Although this idea sounds counterintuitive, Miller clarifies that the ability to serve is exactly the quality that makes great leaders. He explained the application of this mindset from two levels, including:

  • The issue of motivation and recognizing the root of why you lead – and for great leaders, you lead to serve others not yourself; and
  • SERVE as an acronym for the strategic practice of becoming great leaders:


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