Look beyond the bottom line

Soon, corporate earnings reports and other year-end statistics for 2014 will begin flowing into the media, where they will be parsed by journalists and industry analysts. CUNA Mutual Group’s numbers will be among them, and the company expects excellent 2014 results.

That’s a good sign for the credit union industry as a whole, but it’s more than that. It means CUNA Mutual Group will continue to invest more effort, expertise, and resources on behalf of all credit unions and members, as the company does year after year.

Here’s a look beyond the bottom line—beyond products and services—at some of what CUNA Mutual Group does to support the credit union industry:

Advocacy: lending a strong voice to credit unions that need to be heard

Working alongside credit unions and other industry partners, CUNA Mutual advocates for our industry with legislators and regulators at the federal and state levels. Whenever the credit union industry needs to be heard in Washington or in state capitals, CUNA Mutual Group is there.

In March 2014, the IRS reversed its ruling about Unrelated Business Income Tax (UBIT), resulting in millions of dollars in refunds to more than 200 state credit unions. CUNA Mutual Group’s Larry Blanchard, who chaired the UBIT Steering Committee, has been involved in this fight since 1995.

Hundreds of the company’s employees joined in the UBIT effort by contacting their legislators.

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