Martinez: Unity is our strength

Three-tiered system sets credit unions apart, says CUNA Board Chair.

Brett Martinez

The credit union movement is stronger due to the three-tiered system that allows credit unions to speak with one voice on issues affecting the system. The tiers refer to credit unions participating at the CUNA level, the state league level, and in their own local communities.

“When you show up with your voice, the power of that is huge,” says Brett Martinez, Redwood Credit Union CEO and CUNA Board chair. “When we unify, we can tackle anything in our way.”

He addressed nearly 100 credit union board members at the 2019 CUNA Roundtable for Board Leadership Saturday in Phoenix.

Without the three-tiered system, it would be much more difficult to address big issues, such as protecting the credit union tax exemption.


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